The workplace, an absolutely strategic place for the brands at the heart of customer process.

From the beginning, Benoît de Moura, our CEO, set the tone, which expose the assessment of the mutation of use inside the office buildings ; the issue which affects the advertisers to touch the customers on their workplace : unmissable place for the brands !

Bigbang Interactive Media acts as a pioneer with his interactive services offer www.digitalchannelnetwork.com and allows to the advertisers to touch a target composed of 100 % workers directly on their workplaces, up to now sealed !

The assessment is posed, the issue is raised, the solution is found, the explication in a next ADADA article ;

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